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» Web Development
Regardless your target audience or growth plan, a polished online presence is a virtual requirement in today’s marketplace. Between the potential exposure they provide and the minimal investment they require, Web sites are powerful sales-enhancing tools offering great value for any size of business.
I help define and develop my clients’ Web sites by carefully considering how their business plans and branding elements integrate into their overall offerings. My Web work features highly intuitive navigation that eliminates user frustration and encourages full site exploration. I also assist in creating key messages and headlines that help bring browsers in for a closer look at critical content. And, by creating Search Engine Optimization (SEO) content, I can help your site rank higher in search results while capturing more traffic.
Focusing on business-to-business marketing, my services help companies increase awareness and generate leads with strategic, sales-oriented content. My results-driven development services include:
I help define and develop my clients’ Web sites by carefully considering how their business plans and branding elements integrate into their overall offerings. My Web work features highly intuitive navigation that eliminates user frustration and encourages full site exploration. I also assist in creating key messages and headlines that help bring browsers in for a closer look at critical content. And, by creating Search Engine Optimization (SEO) content, I can help your site rank higher in search results while capturing more traffic.
Focusing on business-to-business marketing, my services help companies increase awareness and generate leads with strategic, sales-oriented content. My results-driven development services include:
• Complete site consultation, design, and development
• Creation of optimized content and strategic graphic elements
• Establishing hosting or interfacing with client’s server for site uploads
• Ongoing site maintenance and updates
• Site traffic reports, assessment of content effectiveness
• Creation of optimized content and strategic graphic elements
• Establishing hosting or interfacing with client’s server for site uploads
• Ongoing site maintenance and updates
• Site traffic reports, assessment of content effectiveness
Please review the Web projects in my portfolio or continue browsing the Catalpa Communications site, which also serves as an excellent example of my Web capabilities.
Shelly L. Ayers is an experienced communication professional specializing in the content development and presentation of technical, training, and marketing tools. Her communication consultancy, Catalpa Communications, thrives through close relationships with clients locally in metro Detroit, Michigan and across the country.
e-mail: sayersATcatalpacom.com
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