Looking for a sharp communication provider?
You're pointed in the right direction.
You're pointed in the right direction.
»Marketing Materials
 |
|
|---|---|
Project: Secure Document Delivery White Paper for Wolters Kluwer Financial Services, Inc.
Provided: Established objectives with client; researched competing products and market conditions; identified sources, wrote copy, worked with multiple high-level executives to polish final version. |
|
 |
Project: Case Study for Custom Engineering & Fabrication, Inc.
Provided: Identified story outline; interviewed participants; researched machinery and capabilities; designed final version, improved photo quality, and posted PDF to client's Web site. |
 |
Project: Case Study with U.S. Bank Home Mortgage for Wolters Kluwer Financial Services, Inc.
Provided: Developed storyline with thorough understanding of mortgage lending channels, specifically wholesale operations; interviewed participants; researched lender, market conditions, and competing products; wrote copy, which was accepted and used by client without changes. |
Shelly L. Ayers is an experienced communication professional specializing in the content development and presentation of technical, training, and marketing tools. Her communication consultancy, Catalpa Communications, thrives through close relationships with clients locally in metro Detroit, Michigan and across the country.
e-mail: sayersATcatalpacom.com
© 2005-2010 Catalpa Communications, LLC
